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Joining Af liate Programs: Amazon s Your Video Widget Program Amazon has a new af liate program Your Video Widget that makes it easy for you to incorporate product links and product popups for Amazon products right in your videos When people follow the links to Amazon s site and buy things, you earn referral fees To be eligible to participate, you have to rst join the (free) Amazon Associates program While Amazon says you can use Your Video Widgets to make your videos more interesting, informative or entertaining by adding product links to them, let s be honest, it s not as simple as that The idea is to blend the links as seamlessly as possible into your videos Otherwise, they can appear out of nowhere or are tacked on For more information go to https://widgetsamazon com/Amazon-Your-Video-Widget/list/ Here s just one more thing to consider: if Amazon has such a program, you can be sure that other companies like it will soon follow Amazon s example

image at a very high magnification, it can be easy to get a bit lost at times and not know where you are in the image as a whole it s like being lost in a giant maze The solution would be to have a bird s eye view That s exactly what the Navigator palette, shown in Figure 1-18, does The little red box in the palette shows where the current window area is located on the image To move to another part of the image, click and drag the red box and the window will follow You can also zoom in and out using the Navigator palette Find the slider that shows a small mountain on the left and a large one on the right Drag this slider to change the magnification The amount of magnification will appear in the Percent field

FIGURE 15-12

This tool is similar to the Magic Wand tool, but it offers more options and you have more control over the areas that are selected When you choose the Color Range tool, a dialog box opens, where you can set options for finer control over your selection

CHAPTER 15:

Repurposing Your Videos We always believed in the adage that a penny saved is a penny earned So if you repurpose an existing video and, as a result, save some on your marketing costs, isn t that the same as earning that money Many of the companies we ve spoken with use their videos for purposes other than those they originally planned for These include Acadian Ambulance and Blendtec We re all about recycling If you can make something once and use it in multiple ways, you re saving and earning money!

Figure 10-15 shows an image that we would like to select It would take some time to trace all the outlines with the Lasso tools It would also be difficult to select this image with the Magic Wand tool because of the various shapes and tones You can see that the subject color is different from the background color Because of this, the Color Range tool is the best choice for selecting this image Here s how to use this tool: 1 Open the image in Photoshop 2 Choose Select | Color Range 3 In the Color Range dialog box, shown in Figure 10-16, choose the Eyedropper tool and click anywhere inside the part of the image that you would like to select 4 Increase the Fuzziness slider to refine the selection The selected areas will be shown as white and the unselected will show as black Getting the fuzziness just right is a balancing act and therefore will be different for each image You will need to experiment Figure 10-17 shows a good selection 5 Click OK to apply the selection

such as captions, just type the tag name in the Search box (located in the upper-right portion of the Photo Gallery window, just below the toolbar)

You may refine the selection further by adding colors to the selected area: 1 For a larger and more precise preview, you can make a choice from the Selection Preview